Packages Built for
UK Plumbing Businesses
That Want More Leads

Three structured monthly packages — plus one-off projects, retained services, and tailored proposals for websites, AI systems, and advanced campaigns. No hidden costs. No lock-in. Just growth.

200+ UK plumbers helped
No lock-in contracts
4.9★ client rating
Response in 1 business day
200+
UK plumbing businesses helped
+340%
Average increase in monthly leads
4.9
Average client rating
92%
Client retention after 12 months
How Our Pricing Works

Structured Packages for Every Stage of Growth

Independent plumbers and growing heating firms are at different stages — some need a credible digital foundation, some need consistent lead generation, and some need a premium partner to drive scale across multiple services and locations.

Our three core packages are designed around those stages. For websites, web apps, AI-powered lead systems, advanced automation, and specialist campaigns, we build tailored proposals based on your actual scope and goals — not padded day-rate estimates.

Our three core monthly tiers

Bronze
Digital foundation, local visibility, and reputation building.
From £795/mo
Silver
Consistent lead growth, stronger positioning, and broader execution.
From £1,495/mo
Platinum
Premium partner for scale, speed, and deeper strategic support.
From £2,995/mo
Monthly Growth Packages

Choose the Right Package
for Your Plumbing Business

Every package includes dedicated account management, monthly reporting, and a strategy call. The right tier depends on how aggressively you want to grow.

Bronze
From £795
per month · no lock-in

A credible starting point for independent plumbers building their digital presence and local authority.

Bronze is designed for sole traders and smaller plumbing firms that want a stronger online footprint, more Google visibility, and a growing review profile — without overcommitting before they have seen what good marketing actually delivers.

Best for
Independent plumbersEarly-stage growthLocal visibilityLower-risk entry
What's included
  • Google Business Profile support
  • Reputation marketing & review support
  • Light local SEO support
  • Monthly performance report
  • Monthly strategy check-in call
Platinum
From £2,995
per month · no lock-in

Premium growth support for established plumbing firms that want faster iteration, deeper strategy, and a more joined-up digital ecosystem.

Platinum is for businesses that want a proactive growth partner across visibility, lead generation, website performance, content, and brand authority — with higher-touch reporting, priority support, and more frequent strategic input.

Best for
Multi-service firmsFaster lead scalePremium supportAutomation & AI
Everything in Silver, plus
  • Advanced local & technical SEO
  • Higher-touch reporting cadence
  • Deeper strategic input & planning
  • More frequent strategy & review calls
  • Priority support & faster turnaround
At a Glance

Compare the Packages

Use this comparison to identify which tier matches your current business stage, growth appetite, and marketing investment level.

Feature comparison across Bronze, Silver, and Platinum packages
What you getBronze
From £795/mo
Silver
From £1,495/mo
Platinum
From £2,995/mo
Google Business Profile
Reputation Marketing
Local SEOLightCoreAdvanced
Content Marketing
Social Media Support
ReportingMonthlyMonthlyHigh-touch
Strategy CallsMonthlyMonthlyMore frequent
Priority Support
No lock-in contracts
Real Results from Real UK Plumbers

What Happens When UK Plumbers
Invest in the Right Growth Partner

Over 200 independent plumbing businesses have grown their enquiries, improved their rankings, and built market authority. Here is a selection of what they achieved.

Top-3 Google Maps in 6 weeks

“We went from almost invisible on Google to top 3 in the local map pack within 6 weeks. The phone genuinely does not stop now.”

Karen Davies
Davies Emergency Plumbers, Cardiff
15–20 qualified enquiries per week

“Before M4, we were getting maybe 2 or 3 enquiries a week. We are now fielding 15 to 20 qualified calls every single week.”

Mike Torres
Torrent Plumbing Solutions, Birmingham
8 → 94 Google reviews in 11 months

“My Google reviews went from 8 to 94 in under a year. Every new job we quote, the customer mentions they checked our reviews first.”

Nikki Patel
Prestige Plumbing & Gas, London
4× ROI on Google Ads spend

“The ROI on Google Ads through M4 has been 4 times what we put in. We tried running Ads ourselves before and lost money. This is different.”

Darren Hooper
Hooper & Sons Plumbing, Bristol
+60% boiler enquiries year-on-year

“Our boiler enquiries are up 60% year on year. The content positions us as the local experts — not just another heating company.”

Steve Brennan
Brennan Heating Ltd, Leeds
3× calls within 90 days

“Within 90 days, calls had tripled. I wish I had done this sooner. Even the free strategy call gave us things to act on immediately.”

James Whitfield
JW Plumbing & Heating, Manchester
4.9
Average rating
across 200+ UK clients
92%
Client retention
after 12 months
One-Off Projects

Project & Specialist Services

Some services are better scoped as one-off projects rather than monthly retainers. We provide transparent starting prices and tailored proposals where complexity, integrations, or bespoke requirements apply.

Website AuditFrom £195
Brand & Logo DesignFrom £295
Google Business Profile Setup / RefreshFrom £395
Website Design & DevelopmentFrom £1,950
Service Area Page BuildoutFrom £450
Conversion Landing PageFrom £550
Web App DevelopmentFrom £3,500
AI Automation SetupFrom £1,250
AI Voice Support SetupFrom £1,500
PPC Campaign SetupFrom £650
Brand Marketing StrategyFrom £850

Complex builds, CRM integration, custom dashboards, multi-location SEO rollouts, advanced automation, and enterprise-level campaigns are quoted individually following a scoping call.

Retained Services

Ongoing Monthly Services

For plumbing businesses that need monthly execution, optimisation, and strategic input without a full package — available as standalone engagements or alongside a core package.

Local SEOFrom £850/month
PPC ManagementFrom £650/month + ad spend
Social Media MarketingFrom £650/month
Content MarketingFrom £750/month
Brand MarketingFrom £850/month
Reputation MarketingFrom £250/month
Google Business Profile ManagementFrom £195/month
Link BuildingFrom £600/month
Image MarketingFrom £450/month
Video MarketingFrom £900/month
Specialist Add-Ons

Add Specialist Capability to Any Package

Add-ons are available on top of any monthly package. Ideal for improving visibility, conversion, automation, content output, and reporting beyond your core tier.

AI Voice Support
AI Lead Automation
Extra landing pages
Additional service pages
Extra location pages
CRM integration
HubSpot setup
Conversion tracking
Analytics dashboarding
Image content packs
Video content packs
Review generation campaigns
Custom Proposals

Why Some Pricing Is Tailored

A five-page brochure site is a very different project to a conversion-led website with CRM integration, call tracking, multi-location SEO, and stakeholder review cycles. Generic fixed prices would either underdeliver or overcharge.

That is why we publish transparent starting prices for standard work, and deliver tailored proposals for advanced projects — with clear scope, deliverables, and investment levels confirmed before any work begins.

Factors that shape your investment

Project scope & complexity
Number of pages / locations
Content creation needs
Integrations required
Automation complexity
Delivery speed
Reporting requirements
Revision & stakeholder load
Our Commitment to Every Client

No Lock-In. No Vague Deliverables.
No Wasted Budget.

We do not believe in trapping clients into long contracts to protect our revenue. We believe in doing work that makes you want to stay. Our rolling monthly model means you are always free to leave — but 92% of our clients choose not to.

Confirmed Scope Before You Sign
Every engagement begins with a proposal that clearly defines what is included, what the expected outcomes are, and what timelines look like. No surprises.
30-Day Cancellation Notice
Standard monthly retainers require just 30 days written notice to cancel. No penalties, no minimum terms on standard packages.
Plain-English Monthly Reports
Reports show what was done, what changed in rankings and enquiries, and what is planned next. No inflated metrics or vanity numbers.
Results Over Activity
We track calls, enquiries, map pack positions, and reviews — not impressions and click rates that do not translate to booked jobs.
Common Questions

Straight Answers Before You Book a Call

The questions plumbing business owners ask us most before they make a decision. No padding, no evasion.

Both. Our three monthly packages have transparent starting prices. For websites, web apps, AI systems, advanced automation, and specialist campaigns, we produce tailored proposals following a scoping conversation — so you know exactly what you are investing in before anything starts.
Each tier covers a defined scope of execution across visibility, reputation, SEO, content, and strategy. The exact deliverables for your engagement are confirmed in a written proposal before you sign — no ambiguity around what is in or out.
Standard monthly packages require just 30 days written notice to cancel. We do not believe in long lock-ins — our retention comes from results, not contract terms. Some project-based engagements have specific terms that are confirmed upfront.
No. PPC management fees cover the strategy, setup, optimisation, and reporting of your campaigns. Ad spend is a separate budget that goes directly to Google Ads and is never marked up.
It depends on the service mix. Google Business Profile and reputation improvements can show meaningful traction within weeks. Local SEO and content authority usually need a 3–6 month runway to compound. PPC can generate enquiries quickly once campaigns are live. We set realistic expectations upfront and track progress monthly.
Yes. Packages are typically the most cost-efficient route for most businesses, but we can structure bespoke service combinations around your specific goals, budget, and current stage. We will recommend what is most likely to move the needle for your business.
Our focus is the UK plumbing and heating sector, which allows us to produce more precise positioning, keywords, content, and local strategies than a generalist agency could. We may occasionally support adjacent trade businesses where there is a strong fit.
Yes. We can handle the website build and then move into an ongoing retainer covering SEO, content, PPC, tracking, reputation, and conversion optimisation — so the site is never just a static brochure but a working part of your lead generation system.
Yes. AI Automation and AI Voice Support can be delivered as standalone projects or integrated into a broader website or growth engagement. They are also available as add-ons to any monthly package.
The free 30-minute strategy call is designed for exactly that. We will look at your current digital position, local competition, business goals, and budget — and give you a direct recommendation. If the fit is not right, we will tell you. No pressure to sign on the call.
Tailored to Your Plumbing Business

Not Sure Which Package Is Right?
Let's Work It Out Together.

Every plumbing business has different goals, market conditions, and growth priorities. The free 30-minute strategy call is where we assess your current position, understand your targets, and recommend the right starting point — with no obligation to proceed.

Free 30-minute callNo commitment to proceedUK-based plumbing specialistsResponse within one business day
Transparent starting prices
Tailored proposals for complex projects
No vague deliverables
Plumbing-sector specialists
Strategy-led, not task-led